October 12, 2009

Paranormal Activity


Not only did it break limited-release records in the States last weekend, Paranormal Activity is now poised to take over the U.S. this Halloween, as Paramount rolls the film into wide release. The company wanted 1 million signatures at its official website, a number which was met on October 9th amid word-of-mouth buzz similar to the one following The Blair Witch Project ten years ago. In case you’ve somehow missed the synopsis, here it is again:

After a young, middle class couple (Katie Featherston and Micah Sloat) move into what seems like a typical suburban “starter” tract house, they become increasingly disturbed by a presence that may or may not be somehow demonic but is certainly most active in the middle of the night. Especially when they sleep. Or try to.

Should I stress that I'm really happy the audiences pulled for the film so hard? This would have never happened before Web 2.0.


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